Peppa Pig Space Adventure is a brand new immersive walkthrough experience at the NEC Birmingham and it already looks like one of the biggest preschool attractions coming to Birmingham this year.
As somebody who loves Peppa Pig myself, I was ridiculously excited when the opportunity to visit during launch week landed in my inbox. We’ve done Peppa Pig days out before and I still catch myself half watching episodes when they’re on in the background. With news of Peppa now having a new baby sibling making the headlines recently, it feels like one of those children’s programmes that somehow stays part of your life far longer than you expect.
(I’m fully aware I’m probably more invested in Peppa Pig than a grown woman should be)
For children who are fully in that stage where Peppa Pig is basically part of the family, this is ideal and for older siblings accompanying little ones or sensory seeking children there is plenty to do.
What Is Peppa Pig Space Adventure?
Peppa Pig Space Adventure is an official immersive family experience running at the NEC Birmingham from May until November 2026.
Rather than sitting watching a stage show, families move through different themed walkthrough areas inspired by Peppa Pig’s world before heading off on a space adventure together.
The experience includes recreated areas from Peppa’s home including the kitchen, sitting room and bedrooms before families prepare for blast off and continue through interactive space-themed sections. The team behind this install has gone to town with the props. Every room in Peppa’s house has been painstakingly reproduced with so much detail. Everything you would expect little fans of the show to notice and more.
There are also photo opportunities, hands-on activities and interactive elements throughout the attraction. This is really well done with children being allocated a large star which has some sort of magnet or chip which activates portals throughout the experience bringing animations, lighting and interactive elements to life.
Where Is Peppa Pig Space Adventure?
The experience is taking place at the NEC Birmingham. Specifically it’s Lakeside, in the old Bear grylls building, just the perfect distance between Resorts World and the NEC.
One thing the NEC does well is family logistics. Even when events are busy, there are loads of toilets, plenty of parking, food options nearby and enough space that things rarely feel completely chaotic, even when there’s multiple events happening at the same time – today for instance there were corporate events and the setting up of a huge weekend expo.
We usually turn NEC visits into a full day out rather than just rushing in and out.
There’s also:
- Resorts World nearby
- restaurants and cafes
- cinema facilities
- regular family events throughout the year
I’ll also be writing separately about the NEC free family cinema events this summer because there’s loads happening during the holidays.
Free NEC Parking Code
If you’re booking tickets for Peppa Pig Space Adventure, readers can currently get one free parking space per booking using the code below:
PPSA-BLAST-570205
Definitely worth using because parking costs at large venues can add up quickly for families.
The parking is just opposite Resorts World beside the arena, it’s as close as you can get and very well signposted with digital signs all along the routes from the second you turn in to the campus off the motorway exit.
Who Is Peppa Pig Space Adventure Best For?
This experience is aimed mainly at:
- toddlers
- preschoolers
- nursery age children
- younger Peppa Pig fans
If your child is still fully in their Peppa Pig era, I can see this being a really lovely day out.
It’s much more engaging for younger children than expecting them to sit through a long theatre-style production. With short explanations of each area with friendly actors accompanying your group throughout, I noticed little ones very quickly settled in to play time.
I think this will probably work especially well for:
- birthday treats
- rainy day plans
- school holiday outings
- grandparents taking children out
- families wanting lots of photos together
Is Peppa Pig Space Adventure Worth It?
There’s a big difference between random pop-up immersive experiences and official licensed events and I do think that matters. I couldn’t imagine Peppa Pig putting their name behind something half-hearted, but I was still really impressed with the organisation and set up.
The NEC tends to do large-scale family experiences properly because they’ve got the space and infrastructure to manage them well, with the huge event space carefully split with curtains to separate each distinct area.
That doesn’t mean it won’t be busy during weekends and school holidays because I suspect it absolutely will be, but it already feels far more thought-through than a lot of these temporary experiences that appear online.
One thing I have noticed is that just opposite the Space Adventure is a new designated play area with wooden play structures and an outdoor cinema with food vendors and picnic seating all around – keep an eye out for details of movie showings because combining this with Peppa Pig’s space adventure will give you a good day out.
Ticket Information
Tickets for Peppa Pig Space Adventure start from £20 and under 2s go free.
The attraction is currently running until November 2026.
Our Review of Peppa Pig’s Space Adventure
I actually really enjoyed this from start to finish – (spoilers ahead).
The whole thing felt very well thought through and much bigger inside than I expected it to be. It’s in the old Bear Grylls building on the lakeside at the NEC near Resorts World and it’s got its own designated parking area nearby which immediately makes things easier when you’re arriving with younger children.
When you first go in, there’s a holding area with picnic benches, colouring sheets and loads of crayons while you wait for your session time. The staff were all really friendly checking people in and doing bag checks and it all felt very calm and organised. Toilets and a buggy park all easy to find in this area too.
The timed entry system worked really well, There were probably only five or six families in our group altogether, and we were called to check in at our time slot so it never felt too busy or chaotic. There was a real mix of ages as well. Some families just had toddlers, some had older siblings and Arlo definitely wasn’t the oldest child there.
What I was wondering before going was how they’d actually bring Peppa into it properly without it just being lots of cardboard cut-outs everywhere, but they’d done it really cleverly. Peppa, George, Mummy Pig, Daddy Pig and Evie all appeared on screens throughout the experience and it was timed alongside the actors speaking to the children, so younger kids genuinely believed they were interacting with them.
You start outside in Peppa Pig’s garden (all indoors) with two actors who stay with your group for the full experience. They were brilliant with the children. They kept everyone excited without it becoming overstimulating or too loud and they explained everything in a really age-appropriate way. Between each activity they were handed microphones, and Mummy Pig’s voice could be heard over loud speakers calling everyone over. They had cleverly scripted moments which worked with the digital Peppa so it seemed as though they were actually conversing – but also were super friendly and funny with handling all the random things excited kids come out with.
One thing I thought was really cute was how the children could crawl through smaller entrances into the playground spaces while adults and wheelchair users had accessible routes around the side. It made it feel much more immersive for the children because they genuinely felt like they were exploring and also a great nod to inclusivity.
The first main play area is inside Peppa Pig’s house and the only way I can really describe it is like one of those children’s roleplay villages but fully themed around Peppa Pig.
There were different themed spaces in this area including Peppa’s bedroom, George’s room, the kitchen, living room and a big play area. Each with interactive portals and lots of props. There were tunnels, puppet shows, roleplay toys, play food, interactive walls and loads of sensory elements throughout. My favourite note was that they pointed out “Evie’s bedroom” as a quiet space, a sensory area for anyone who needed to use it.
The children are also given these big gold stars and there are interactive portals all around the rooms where they tap the stars and different things happen. It was really intuitive and the children picked it up instantly without needing loads of instructions.
There was enough of these in each area that children naturally spread out and played with different things rather than all crowding around one activity. I noticed staff discreetly resetting toys and tidying areas between groups as well which made a huge difference because everything still looked really organised throughout. Things such as puppets, food props, building blocks etc all available to play with.
Each interactive station was unique, some with screens and digital interactive features, others with lights and buttons. There were simple explanations for grown ups to read and guide play but I noted most children were able to manage independently.
The spaceship section was probably my favourite part, and distinctly different to the first area. The group gathered around Peppa’s cardboard box rocket in the playroom after about 15 minutes exploring time and were asked to crawl through or enter via the huge double doors in to the imaginary space ship.
All the children were invited to sit in rows on little seats with their own steering wheels and control panel (there’s nothing worse than attractions where one child gets to control something like a steering wheel while everybody else just watches) this cleverly thought out staging meant every child got involved here which worked really well.
The actors had them steering the spaceship, doing countdowns and pretending to blast off while Peppa appeared on screen explaining the mission. Then afterwards the children got loads of time to explore the room properly.
This section was really sensory. There were bubble tubes, crawl spaces, pegboards, interactive digital screens and lots of different things for the children to touch and explore. Again, there was a quieter sensory breakout space in the corner if children needed it.
The final area was of course the moon, and probably the most sensory-focused room overall. There were giant soft climbing mounds, glow features on the walls, ride-on moon buggies and loads of big interactive activities dotted around the room.
The rooms themselves are huge spaces, which I think helped massively because even when the children were running around excitedly, it never felt cramped or stressful.
At the end, after over an hour in total there’s a little finale with Peppa giggling and telling everyone she had a great time – before huge double doors open and children can meet the mascot for photos which was really sweet.
Then you exit through the gift shop…which actually surprised me because it was much more reasonably priced than I expected. There was loads of Peppa Pig merchandise, smaller pocket-money bits as well as bigger toys so it didn’t feel like one of those attraction gift shops where everything starts at £40.
Arlo ended up choosing a Peppa Pig recorder for £3 which I’m already slightly regretting, he was playing it loudly as we walked out of the building!
Overall, I was really impressed.
I think preschoolers is exactly the right age range for this and I can absolutely see children who genuinely love Peppa Pig being completely obsessed with it. It felt immersive, interactive, really well organised and properly designed around younger children rather than just looking good in adverts or unrealistic photos.
Peppa Pig Space Adventure is taking place at the NEC Birmingham.
Yes. The attraction has been designed mainly for preschoolers and younger children.
No. It’s an immersive walkthrough experience where families move through themed rooms together.
Yes, NEC parking is available and readers can currently use the free parking code above.
Tickets start from £20 and under 2s go free.
Just over an hour
The adventure starts in Peppa’s garden before moving indoors and blasting off to space.
Pushchairs are welcome at the venue, although prams need to be left in the designated pram park during the experience itself.
Last Updated on Thursday, May 28, 2026 by Lavania Oluban
